The designers here at BRINKmedia recently let me in on a secret, Behance Network, and I have become obsessed as well. The site allows creative professionals to upload portfolios, “appreciate” other contributors’ work and discuss every detail of what makes the design good or bad. It is a platform for designers to get work and the contributor pool is seriously talented, so the site is a treasure trove of stimulating design. This video titled “Hair Conditioner” comes from Spanish bank Santander Rio’s campaign which promises “Very Personal Loans.” The sleek design and flowing tresses are highly appealing.
“Honest Logos”
(via jaymug)
The fact that Coca Cola is able to rebrand itself using just a fraction of its original logo shows the true power of branding. Not even the entire logo or name is needed for the consumer to recognize the brand! Impressive.
