If you saw our post on DIY lighting yesterday, you know BRINK is taking a serious interest in viral videos. Today we’re sharing some inspiration, and giving you an excuse to waste time on YouTube.
The new video from ‘Prometheus News’ has been making the rounds the last couple days as part of a pretty remarkable social media campaign for the forthcoming Ridley Scott prequel to ‘Alien.’ It is probably a lot easier to have one of your videos go viral when you have buckets full of cash and a blockbuster director behind you, but still. This shows an intriguing slice of the ‘Prometheus’ world without spoiling things (as so many movie trailers do. MTV calls it (along with Hologram Tupac) "proof-positive of a nerdtastic future."
iRobot Dance Robolution
This video uses viral video veterans to entertain and hopefully sell some people robots. Two popular internet dancers were hired to perform their best robot moves in an unassuming locale. The spot has garnered a Mashable write up and a quarter of a million people have checked it out in a couple days.
Best Job-London 2012 Olympic Games
This new spot promoting the Summer Olympics (in less than 100 days) uses a heart string pull to get plays. ‘Best Job’, follows parents of athletes through the early morning wake-ups and disappointing games, up to their children’s Olympic triumph. It already has over a million views and I bet that’ll get a boost come Mother’s Day. The final line, written across the screen is “Thank You, Mom.”
This video riffs on Rebecca Black’s famously awful ‘Friday’ and the phrase ‘First World Problems,’ with a well-lit but awful music video about the problems hot girls have. ‘We’re just like you except we’re hot.’ Of all the videos we are posting here (and any video out this week) this has the most plays, almost 2 million in two days.